Do You Really Need That New Intranet?

Intranet projects are still popular these days. There is great new technology platforms & many new features available. Internet designs have moved on a lot so your old intranet is starting to look a little tired. Now your employees have new devices so your intranet needs to be mobile first and responsive. Think of the opportunities for new branding, a new name, better search and a refresh of all the content. Finally the intranet could be at the heart of the knowledge management and collaboration in the organisation. Delivering a new intranet is a signature career achievement.

Stop. Are you sure you need that new intranet?

New intranets don’t come cheap. Even after the technology solutions is acquired, the expenditure has only just begun. All that wonderful new design is going to cost money. You will need personas, card sorts and then branding advice. Getting the information architecture right can make all the difference so you will need a lot of time spent on the taxonomy of content, hierarchies of information, businesses and users. Glossaries and other reference materials will need to be reviewed and updated. Search will need to be tuned to make sure that it delivers the right options. All your existing content will need to be reviewed to fit into the new design. Throw in a policy and product information refresh and the costs and time skyrocket. Then there is the maintenance costs of all that content. Add in personalisation, collaboration and social features and the work never ends.

What is the Intranet really for?

To senior managers, an employee communications or HR team, an intranet is a showcase of the organisation, its business strategy and its knowledge. It is the one source of truth. It is the hub of collaboration and a critical place to share messages with all employees. This perception can create a whole lot of politics that disrupts the effectiveness of your new intranet. People become focused about the need to control the design and the content. User focus is swapped for the desire to meet the needs of the hierarchy. That control has real consequences when it disengages users. Worse still it can force one template on everyone and make everyone into ‘content providers’. The costs of this control are in content that gets out of date and grey market sites that spring up to break the shackles.  Soon the efforts to get around the intranet are drawing investment, effort and attention away from the platform. Confusion escalates and the intranet site is on its way back to being a stale reservoir of knowledge.

To an employee an intranet is where all the links in corporate distribution emails go. Usually the intranet is the last place they go to look when they and their colleagues don’t have the answer to hand and local searches have turned up no relevant ideas. Often the intranet is the place where knowledge is tied up in clunky processes & policy that don’t reflect their day job. Everything is anonymous. The context and authority that comes from human connection is lost. An employee does not care about single sources of truth or showcases of corporate messages. They care about findability and usefulness. Nobody browses an intranet willingly.

I know many organisations who have built elegant product sites on their intranet to explain all the features, process and policy relating to their products. Too often they discover that their teams use the customer facing website for product information. The structure of customer facing product information is usually better suited to employee’s roles in explaining that information to customers. It is indexed for Google search. Legal requirements ensure that product teams keep the external information that matters up to date. Also the employee can send the customer a link if they need to explain lots of detail. The pretty intranet is a showcase but the internet is the workhorse. How much of your intranet site could you do away with by directing employees to external sites?

Are the behaviours going to change?

In our work, we create value through our actions. If the behaviours aren’t going to change, then don’t change the intranet.  Changing only the technology alone, will foster only cost and confusion.

If you do want to get better at collaboration, communication and knowledge management, start with a clear understanding of the value to the organisation and the value to the user. Look for ways to achieve your goals that involved changed behaviours and community, not technology. When you are clear on the value of changed behaviours, you will be clearer on what your technology needs to look like to support that work. Now you won’t be forcing an intranet as a solution and you will be able to look at the breadth of options from social collaboration, to working out loud more, to using external internet sites and other tools of helping employees to find what matters most to help them do their job.

You will also have built a case for the whole organisation to align to working in new and better ways.

The Value of Collaboration is Changed Work, Not Answers

Read the literature on enterprise social networking, chat applications and collaboration and you could easily fall into believing that all that matters for a vibrant and valuable community is generating good answers to employee questions. The value of collaboration is not in answers. The value of collaboration is in changing the way work gets done.

Answers to questions are an early signal of the maturity of a network. Suddenly, it feels like the organisation has a Genius Bar of its own. Once people start to share their expertise, their knowledge and their ideas you have the platform for further development of the way your organisation works. However, many people focus on these answers as the point of collaboration.  They become diverted by the need for more participation in answering questions and generating faster or more accurate answers. Some of the paths to achieve a better answer can have negative consequences to the further maturity of the network.  

Placing the pressure of social support on a few champions alone can threaten the participation of a group critical to the success of the entire community. Badgering leaders to answer questions without any personal rationale leaves them seeing enterprise social as just another inbox. Gamification, badges and other recognition will increase participation but can also make participation, less purposeful, less flexible and more a numbers game. 

The appeal of many of the new chat applications is that for a small engaged teams, such as a development team, project team or consulting team, they can provide a ready access to answers and a forum for sharing. However, a dynamic of answering can lead to the community descending into a ‘groundhog day’ experience of the same questions asked repeatedly. When people expect quick answers why search the community to see if your question has been asked before.

Solving work problems and innovating in an work community is about more than answers. Faster answers is an example of reducing the cost of knowledge work in your organisation.  The greater value creation opportunity comes from step changes in products, processes and ways of working generated by employee interactions in your enterprise social network.  This value creation impacts your entire organisation, not just its knowledge workers.

The bigger opportunity is to bring people together, to share their insights, to address problems and to create new ways of working. Answers play a dominant role in only the first two stages of that problem. The latter two stages require people to give and take, to debate, to test and to make business decisions to see new opportunities, change products, processes and reallocate resources. The best outcomes from the Solve and Innovate phase are outcomes of the group dynamic, not an individual contributor’s answer. This generative process is far harder to gamify because small infrequent contributions can play a critical role in moving a group forward, for example making available access to a critical resource.  It is in this process that we move beyond Sharing Out Loud to genuinely purposeful Working Out Loud.

Moving the maturity of collaboration in your organisation beyond just answers is more than a technology or incentive challenge.  Creating real collaboration in work depends on having a strong value case for the organisation and the individual. It also requires the engagement of wider organisations systems to support the changes in work. Lastly, community management can play a critical role in fostering the development of work communities and the wider organisation transformation.

If you would like to discuss how Simon Terry and the Value Maturity Model can help your organisation to get greater value from collaboration on any platform, please get in touch through TwitterLinkedin or https://cotap.me/simonterry.

The Future Belongs to the Curious #PSKEvents

Curiosity is a critical capability for the future of work. We have reached the end of stocks of expertise.

This morning I was lucky enough to be involved in a fishbowl conversation with Cheryle Walker, Andrew Gerkens, Renee Robson, Charles Jennings and an insightful audience. The final question of the engaging conversation about learning and performance was ‘What capabilities matter for learning and development professionals in the future?’ The question prompted a great discussion of the value of strategic, business, relationship and systems acumen as learning becomes more focused on performance improvement & more integral to work.

My contribution was that curiosity is an important capability. As the attention shifts to how organisations can manage big learning systems, those facilitating this change need to be curious well beyond traditional domains of expertise. When work is learning and learning is the work to quote Harold Jarche, there is a need for facilitators of this process to be looking at their system and looking beyond the organisation with an intense curiosity. The question is not ‘what do I or our team need to know?’ The question needs to be ‘what can we learn that helps us work better and be more effective?’

Traditional approaches to learning often have an implicit or explicit assumption that there is a fixed reservoir of knowledge to be known by employees. Global connectivity has shown us that the required knowledge is constantly expanding, being shared and being created as people experiment with the edge and step into new domains or engage with new systems.

Big learning processes are key to the future of responsive organisations. Performance will depend on how fast and how effectively we learn. To shape this we must remember, the future of work belongs to the curious.

From Life-crushing to Life-affirming Work

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My parody post on the Life-crushing Magic of Hierarchy, rightly prompted the reaction: “Yes, but what do you recommend we do about it?”. This entire blog is an extended essay on what to do to help make work more human. I believe the critical challenge for organisations as we move into the future of work is how to use learning, leadership and collaboration to create more life-affirming workplaces and work. For those who are looking for quick clarity, I thought I would distill a few basic responses to the challenge.

Call The Life-crushing Management & Discuss it

Frighteningly several people have taken the post at face value as a recommendation of management practices. This highlights our need to discuss the excesses and abuses of management practices more widely. Transparency & debate is a first step, because many of the practices will be stopped or adapted when challenged or discussed openly. Importantly, transparency alone is not enough.  We need people to act on change too.

Calling hierarchical leaders to explain their actions is not a step taken lightly. Like it or not, the call will challenge some leaders and not all challenges are welcome. Simple steps can be taken to make it easier to call bad practice and start a discussion:

  • Don’t do it alone: Build a coalition or at least check your perspectives with others before you call a bad practice. Ensure that there is a crowd of supporters for your view point.
  • Seek to understand: Begin by seeking to understand the management perspective. Don’t presume malevolence or incompetence. Most bad decisions come from a lack of shared context.
  • Based your questions in higher purpose, values or strategy: Appealing to and clarifying the higher order can give you more basis for a challenge.
  • Add external perspectives: Closed systems atrophy. Some times lack of diversity can be the problem. Add external ideas, data and perspectives to add weight to your call.
  • Offer help: If you call something, be prepared to work to create a better way. There’s a lot of critics. There are fewer collaborators.

Discuss People, Outcomes & Purpose

The practices “recommended” share a common goal of valuing management power over the effects of work. Creating a vibrant discussion of purpose, the importance of meeting people’s needs and the impacts of work beyond the organisation is critical to moving to more meaningful work. Starting with a strong sense of why work is to be done and the goals it is to achieve for the organisation, the individual and other stakeholders is a key part of a better more engaging work environment.

Importantly, this begins to foster and “outside-in” perspective that pushes hierarchical managers to look to new data and perspectives in their decision making.  Being clearer on goals and purpose is also a fundamental underpinning to allowing new forms of autonomy for employees to react and make change.

Grow Accountability, Autonomy and Change

As we add human accountability to the networks in our organisations, we enable people to begin to grow trust and influence. Think of the definition of wirearchy and focus on increasing ‘the dynamic two-way flow of power and authority, based on knowledge, trust, credibility and a focus on results”. Many simple issues in our organisations can be addressed by allowing people to share more information and begin to exercise autonomy to make decisions that need to be made beyond roles, mere compliance and process constraints. The exercise of that autonomy rises as accountability & trust rises. At the same time, we start to accelerate the pace of change in our organisations enabled by the distributed talents of our people. Increased accountability is one of the goals of traditional management, but common practices tend to disempower. We need instead to increase accountability and empowerment at the same time.

Build Capability

The appeal of traditional management practice is that managers need not be very effective at coordinating people and the employee’s roles are kept rote and simple. Working in more human ways will require organisations to build new capability to lead and to influence and also to make more complex decisions in every role in the organisation. We can’t manage and work in different ways if we have not helped people to develop the required capabilities. Enabling people throughout the organisation to gather information, to learn, to make change and to influence others becomes very important.

Continue the Collaboration & Change

There are no quick fixes, no gurus and no systems to buy to make a more life-affirming workplace. The steps above need to be led by management and by the entire team in the organisation over an extended period of change.  We don’t necessarily need to start by throwing out hierarchy or managers.  In most cases, they come back in another form anyway. What we need to do is to learn to work in new and much more effective ways that value human potential inside and outside the organisation.

Capabilities aren’t learned overnight and new ways of working take time to embed and be secure from the next round of management changes and new hires. The best way to carry this journey forward is to embed it in a collaborative change program that the entire team embraces.  Making life-affirming work part of the cultural fabric of the organisation must be the ultimate goal.  After all, there is no destination, just an endless journey of improvement and change.

Why Collaboration Value is Understated

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Applying mechanical process productivity to collaboration provides us with an efficiency benefit case for collaboration. Understanding the true benefits of collaboration requires us to understand the knowledge work systems in place and the broader effectiveness of the organisation at creating value.

Value of Collaboration is Not Easy

We always facing the challenge of valuing the benefits of collaboration.  Collaborative technology is part of the infrastructure of the organisation. It’s use is open to many applications that will be co-created by the employees and shaped by the organisation. Many of the outcomes are not direct; collaboration facilitates a more effective organisation.

The temptation is to play it safe. We can use the same process efficiency mindset that applies to any other system to automate processes.  The question usually asked is “How much more efficient will our people be when they use a collaboration system?’  A number of studies have looked at the impact of collaboration systems on in process efficiency of knowledge workers. One of the most widely quoted statistics is the McKinsey survey that identified 20-25% of the time of knowledge workers could be saved with better ways to search for and interact on information. This mindset often drives an adoption focus to collaboration projects that misses a bigger opportunity to create value.

25% Better Off?

If you are processing iron ore into steel and you find a way to do it 25% better, then you will have 25% more steel or need 25% less inputs. That is a mechanical process saving. Inputs became outputs at a cost. This is how our traditional efficiency mindset has focused us on measuring value.

However, knowledge work isn’t like steel manufacture. At the end of a knowledge work process, we still have the inputs and the outputs. Both the inputs and the outputs can be shared widely at very low cost because they are easily reproducible. Most importantly, neither the inputs nor the outputs are fixed. 

Let’s consider a practical example. As a knowledge worker, you are asked to create a new process to improve the efficiency of steel production. Is the goal to do this 25% faster? No, the goal is to create the most efficient way of producing steel.  There are four elements that measure effectiveness of your work:

  • Reduce waste: If there is no better way currently possible or someone has already done the work, then don’t work on creating a new process. Do something else.
  • Reuse existing knowledge: If someone has developed a process that is more efficient, use that process as a basis. Don’t start with a blank page.
  • Create new knowledge: If you can bring together people who have never been connected, if you can share information that has not been shared you may be able to solve new problems or create an entirely more effective process for steel manufacture. This is likely to impact a much larger value opportunity than knowledge work in your organisation.
  • Create new value with existing or new knowledge: Your new process for steel manufacture will be able to be shared across your organisation and may even become a product in its own right.

The economic value of these four elements aren’t productivity measures of knowledge work.  The economic value is the impact on the production of steel and the greater value created in the organisation by collaboration to improve steel production. In my experience the benefits from simply stopping wasteful projects without any value add, is an order of magnitude larger than the productivity benefit from reduced search by knowledge workers.

Thinking more broadly about the economic impacts of collaboration can create a dramatic step change in the benefits for an organisation.  Rather than looking at efficiency in the cost base of knowledge work, collaboration impacts value creation organisation-wide. This new view has a critical role to play in shaping leaders support for collaboration and the level of investment an organisation should make in fostering collaboration in the organisation.

Simple Visuals of Where Digital Transformation May Go Next

Prediction is very difficult, especially about the future – traditional Danish saying often attributed to Nils Bohr

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The interest in A Simple Visual History of Digital Transformation prompted some to ask about where do we go next. Make any predictions on digital transformation and you can be sure that someone is currently working to undermine your credibility. The following suggestions for the future of digital transformation are offered on the basis that these are ideas that exist “but are not yet widely distributed” to borrow an idea of William Gibson.

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As the costs of digital connectivity and computing power fall, these capabilities are being added to more and more devices. The internet of things has reached our homes and our workplaces. The increased ability to gather and use information in real time will drive new innovations in our businesses and our lives.

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Add enough digital connectivity and computing power and you have created the potential for a mesh of sensors, connectivity and processing power to fill our environments. Now our digital things and our communication devices can be in constant contact and new applications will be developed to take advantage of the rich digital environment.

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The digital mesh will help accelerate digital automation as many traditional roles of knowledge workers, such as the gathering, digesting and processing of information now flow from an ambient mesh and are managed through algorithms and their managers.

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A digital mess also enables the greater leverage of bots, digital agents that can navigate the mesh and achieve outcomes for their owners, clients and masters. These algorithms take on the role of making local decisions or acting as advisers or facilitators across the breadth of the networks. Digital Agents help manage the scale of information and the real time demands of the mesh.

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Distributed and connected computing power also enables us to revisit concepts of how we record, store and share information on concepts like ownership, identity and history of transactions.  Instead of a single ledger located in one location, the transaction history can be distributed and validated across the network, as in blockchain. Innovations will build on these capabilities into new domains.

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The digital mesh increasing can enable individuals by supplying capabilities need for individuals to have greater awareness, connection or to do work that was previously beyond the capability of a single individual. If an organisation is a solution to transaction costs as Coase suggest, there are new implications for the role and future of our organisations and the growing capabilities of the digital systems will shape the work individuals will do (or don’t do).

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We have not yet begun to explore the potential of extending this digital mesh and its capabilities to the entire world. We can already see new approaches, such using e-commerce villages in China, video in education in India, market pricing data for farmers in the third world or mobile payments in Africa. As the costs of digital technologies fall and reach expands new entrepreneurs will solve new problems for those beyond the reach of this technology today. Perhaps then we will truly experience the power of the Internet of Humanity.

A Simple Visual History of Digital Transformation

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Since the Mosaic Browser helped introduce the internet to the world, we have experienced a digital transformation of business. We had digital activities in our organisations before. We had already spend almost 50 years computerising processes. However, the digital connectivity of the internet began more radical change. Here’s an overly simple graphical reminder of elements of that journey.

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We began by creating digital channels to connect our organisations to their customers.  The website began with simple digital brochures and basic contact information. Very quickly our websites became richer and more valuable.  Innovation began outside the organisation that showed the way for all subsequent phases of digital transformation.

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We added processes to support the customer interactions. In many cases these processes were new, partial and designed solely to support the new digital channels.

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We saw potential in these digital processes and started to apply them more widely. These processes worked in the midst of our legacy process and often in unconnected ways.

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As the breadth of our digital channels expanded and we needed to manage new social and mobile channel needs, we needed a dedicated digital team to manage the expanding offering and to help integrate the core digital processes and infrastructure required to support growing digital ambitions.

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With a digital team to advocate and lead the way on growing digital opportunities, we saw digital interaction takeover much of the electronic communication in the organisation and new integrated digital processes develop in supply chains, shareholder & community management and other forms of stakeholder engagement. APIs began to standardise digital communication formats in an increasing way for organisations. Organisations could leverage vast amounts of data on interactions and increasingly on activity across the organisation. 

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With digital interactions dominating & pressure to focus on core business activities, organisations began to become more aware that they operated in digital networks, connected to customers, suppliers and other stakeholders. Importantly, it became increasingly obvious that these networks connected all stakeholders reducing transaction costs and increasing transparency. Most dangerously these networks & data flows gave competitive advantage to those most able to leverage digital technologies in disruptive ways.

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Seeing potential in connectivity, new and existing organisations saw the ability to focus on platforms that connected system players, creating new value and disrupting the traditional business of intermediaries. These platforms were increasingly agnostic of whether they ran on a computer, a phone or another device, giving them greater geographic and temporal reach.  We began to connect all processes & devices into networks to leverage the power of information. Concepts like employee, contractor, supplier and customer had less secure meaning in a networked world as chains of connectivity ran in all directions & right through the organisation.

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With platforms and networks running through and beyond the organisation, people began to explore the opportunities in new ways of working using digital. The boundaries of organisations no longer constrained the boundaries of work.  Seeking to retain talent, leverage information more effectively and create greater agility, organisations experimented with new digital ways of working and organising work.

This digital transformation has only just begun. There are many more phases ahead. The innovations and experiments of organisations will take us even further into exploring the potential of globally connected digital networks.

The Life-crushing Magic of Hierarchy

Humans are inherently messy creatures. We accumulate history and the entanglements of human relationships and emotions. As a manager this human mess can interfere with the joy of the unrelenting execution of your will. A cluttered organisation shows no respect to a manager’s inherent expertise and power. 

My life as a manager was transformed when I discovered the life-crushing magic of hierarchy. Your life and organisation can be neat and orderly, if you follow these simple organisational principles. 

Touch Everything

Firstly you must understand the principle behind all hierarchical organisation. A manager must constantly touch everything. Dump all your expectations about independent action by your team on the floor. Subject everything to your hands-on micromanagement power. 

You must feel free to touch any activity in the organisation at any time, throw it into a disordered pile and then use your superior management skills to put things back into the places that best suit you. Do this until your organisation shines with respect for your management skill. 

Kill Joy

Look at any activity if it sparks joy in your employees, discard it from your organisation. You have the power to exclude these activities that divert from the joy of experiencing unfettered authority. Crush the activities and discard any employees associated with them. The more meaningless the work the better it will demonstrate your management expertise. If too much meaning arises in work, intervene and make changes or better yet reorganise again.

Process not People

When organising your business it is traditional to be concerned with individual business units, alignment to customer or business outcomes and the people involved. Put aside this nostalgia. 

Focus instead on process. Ask yourself only whether the process brings you joy and crushes the freedom of your people. Make sure your processes are inflexible, opaque, compliance-oriented, end-to-end and untouched by nostalgic human considerations. The more abstract the outcomes that your processes create the better. 

Organise your business one process at a time and follow each process to the end before proceeding on to the next until you have completed your arrangements process by process. This may increase the mess and confusion in the meantime but you will find an organisation that is far easier to control and manage in the end.

If at any time you are not getting joy from this process, reorganise your people to make their arrangement more appealing. Over time your people will begin to appreciate the recognition that they get from being dumped into reorganisation. They will shine around you for the fear that next time you may get them. 

Everything in its place

Everything must be in its place before you go to work. Only you will be best able to determine the sweet spot for an employee. Don’t let them create mess by making career choices. Fold them carefully into their small box alongside their peers in the process. Never let your employees feel that they have a place to which they can go home. 

Arrange your remaining employees in tightly segmented silos and narrow process defined roles. It is essential they are visible and accessible to you at all times. You will need the ability to grab them from their important work at a whim and put them back easily at your pleasure. Measure them continuously to keep them aware of their need to maintain your respect and bring you joy.  

When interacting with your employees discard any that show too much spark. Remember to share your unfettered opinion and discard theirs at every opportunity. Finish every interaction with one of your employees by remarking gently ‘Thanks, I’ll take it from here.’

No Stacking

Stacking can crush employees at the bottom and damage their self-respect. This is an activity which should be reserved to bring joy to you. This is why it is so essential that employees are carefully folded into a place in process. Therefore do away with any unnecessary intermediate managers who may have the time to create fiefdoms to challenge your own. Keep the other managers moving quickly to satisfy your directives so that they have no time for their own thoughts, action or joy. Make everyone subject to your direct instruction and make all the decisions with your unique, shifting and often emotional rationales. 

A category of employee that requires particular attention in removing any other forms of leadership are your change agents. They are an unnecessary source of independence and activity. You will find no spark of joy in your dealings with them. Instead they may even challenge your authority or make unnecessary suggestions. Implement an enterprise social network in your organisation. This will enable you to identify those employees who still hold opinions and may act on their own outside of your chosen process. Gather your change agents. Hug them and thank them for their service. Then bundle them out the door

Follow these principles closely and your hierarchy will be neat, tidy and much smaller. Be sure that it will bring you, and you alone, great joy. Other managers will look on your shiny, svelte & compliant organisation with new respect.

Apologies to Marie Kondo. Thank you to those who gave me encouragement, ideas and suggestions for this post. May it spark some much needed joy in your work. If anyone reading is still in any doubt, don’t do this.

Execution is a Big Learning challenge

‘Vision without execution is just hallucination’ Thomas Edison

Vision & strategy is nothing without execution. Execution is often presented as a challenge of discipline. However the discipline at the heart of great execution is learning. Organisations need to use Big Learning systems to adaptive lay execute their strategy

Vision & Strategy are Hypotheses

The PowerPoint deck might land on the desk with a reassuring thud. The tables of data, the charts and the pictures explaining the vision and strategy are impressive. No matter how excited your strategy team is their plan is just still a guess.

Competitors don’t sit still. Customers are fickle. You underestimated the effort. You over estimated the upside. Reality is always different when you execute a strategy. Local leaders need to adapt the strategy to the reality they must tackle.

Organisations have tried to enforce stronger execution discipline to prevent this adaptation. They worry that the fragmentation of approach will cause issues. However a disciplined execution of a strategy that is not fit doesn’t add any value and can be disastrous. The learning opportunities for the organisation are lost.

Learning and adapting in coordinated ways throughout the organisation is the art of Big Learning. If your vision and strategy can’t adapt to reality, it is still a hallucination, no matter how widely it is shared. Organisations need to focus less on the discipline and more of the coordination of learning throughout the organisation. Finding effective adaptations and proofs of the strategy at work, changing to align and sharing them widely is what brings a vision to life.