Reality is that which, when you stop believing in it, doesn’t go away.’ – Philip K. Dick

If you didn’t work for the organisation, would you believe the same things? What happens when you stop asking people to believe what you say? What would be different if you pitched what is? 

The connected modern world puts a premium on authenticity. There are too many alternate sources of information to provide reasons to stop believing the traditional corporate groupthink and our own personal illusions. 

Employees, customers and the community can get through the careful crafted illusions. Reality will intrude. 

Don’t fear the new information. Embrace it. Use these new challenges as a basis for authentic conversation. Turn the doubts of your current illusions into enlightening conversations that help everyone learn where things really stand. Responsive organisations enable people to use reality to create value. That’s far more effective than a carefully crafted corporate or personal illusion. 

We need trust more than ever to work in collaboration and communities. Authenticity is the surest foundation for trust. With growing trust, you can realise the phenomenal potential of community. 

‘If you tell the truth, you don’t have to remember anything’ – Mark Twain.

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