Writing

2016 Year in Review

2016 was a middling year in the all time rankings so it has taught me a lot. There were some amazing highlights like my Microsoft Most Valuable Professional award, two WOLweeks, meeting my Change Agent Colleagues in the US and speaking on Collaboration and Working Out Loud around the world. I was lucky enough to do some amazing challenging client work in learning, innovation and collaboration. With all of this, new relationships were built and existing relationships were strengthened. However the year had its shares of disappointments, frustrations and delays. 

Here are the lessons I learned (or was taught again) in 2016:

Hustle: Everything worth having takes effort. Hustle is the price and we never stop paying. 

Relationships Are Everything: the best work and learning we do together. You find great work through your networks. Work out loud to find and deepen relationships. When things get good, invest in others. When things get tough, call on your friends and connections. 

Shiny New Things: Shiny New Things are great when they are at the edges. Don’t get distracted by them. Don’t get over enthusiastic about them. Don’t make them the core of what you do until tested. Beware the person dangling a Shiny New Thing before you. It’s likely they don’t understand the dangers, no matter how well they sell it. 

There’s Always More Context: You can always learn more. Dig deeper. The better you understand the context. Surprises, disappointments and confusion are reminders to get more context. Some times you discover things are better than you think with more context.  Other times more context will save you. Make sure you share enough context to help others to succeed.  

Think Product: Products are easy to buy. Products are designed for ease of use. Products have a clear customer and a clear benefit. Products can be tailored. At as attractive as complete flexibility is, people want to know what they are getting and that it works. Products offer that promise. The other advantage of products is that they offer focus to the relationships and the hustle. 

Everything is a Test: We learn by doing. Do more. The best failure rate for learning is far higher than my comfort level. 

Give: Everything I have received this year is a legacy of some gift given directly or indirectly. Generosity works. Resist the temptation to make everything a commercial exchange. Don’t worry about the few greedy or unscrupulous people you meet on the path. When you dig deeper into their context, you wouldn’t want to be in their shoes.

Have Fun: I shouldn’t need this reminder. Whether working or not, there is more fun to be had. 

Focus on Purpose: You get one go. You need focus. Purpose is the reason for your work. Make it a relentless focus. 

Thanks 2016. I’m looking forward to applying all this in 2017. I’ve already made some changes but I’m sure there’s more to learn. There’s definitely a lot more to be done to make work more human. 

Patience

The blog post promised to transform my life in six minutes. A quick study indicated that I would have to execute six separate one-minute tasks every day. None of the tasks could be meaningfully executed in a minute and there was no time allowance for task-switching. I felt like commenting ‘Why does it take so long?’

Patience is lacking everywhere. Cars want to cut into the traffic from side streets. Politicians promise action on day one. Businesses want to scale fast. Get rich young. Instant Happiness. Respond now. Hustle.

‘Now!’ screams the world. ‘No, Now!’ we respond impatiently.

Understanding takes time. Learning takes time. Change takes time. Success takes time. Transforming your life takes forever.

Be patient with yourself. Be patient with the world.

You will find patience is the source of greater transformation than any scurrying six minutes of action.

What’s Your Stance?

We are approaching the end of the year. The Roman god Janus is the god of beginnings, transitions, and doorways. He faces both backward and forwards standing at a point of transition. As you come into the new year, what is your stance? Do you face outwards to customers, your community, and the world? Or are you faced inwards?

A simple question has a profound impact on how people, organisations and nations work, think and succeed. From solo entrepreneur to global politician where we look for answers, decisions, and guidance on our actions, shapes who we are and how we act.

In an outward-facing stance, the answer to the challenge is outside, through learning in the future. There is more to know, more value to create and more to do. The opportunity is to co-create new value together with others. You are open to discovering a better way.

The inward-facing stance looks for the answer inside, in proven capabilities and in the past. The focus is on preserving the current way and current value, often a personal outcome. Your back is turned to others.

Many individuals and large organisations expound the value of an outward-facing stance. However, the weight of their action suggests that they prefer an inward stance. Whether they realise it or not their intended stance is overcome by the inward pull of debate, politics, process, and numbers. Relying only on internal information and capabilities is a massive limiter in a globally networked world. This is rarely conducive to growth, effectiveness or success.

The challenges of our global networked economy demand new mindsets, new ways of working and new value creation. We need to look outward in 2017 to co-create these paths.

Personal Effectiveness: Managing Short Work and Long Waits

Both writing and baking involve long periods of waiting and short periods of activity. The rest of life happens in the gaps between the periods of activity. Consulting and knowledge work reflects the same patterns. The challenge is to use the time in between to best effect.

At work, we can easily fill our waiting time with wasteful effort. There is plenty of busy work to do. We drink coffee, tea or water. We can answer emails for hours. We can attend lots of long and ponderous meetings. We can search for information. We can make documents longer or slides prettier. We can update systems and manage the status and location of information. We multitask as if doing more than one task at a time was productive, fast or effective. Very little of this work adds anything to the experience of customers of the organisation.

Baking bread you need to manage the timetable of your rises and proving to fit around the rest of your work and deliver you a loaf when required.  That takes preparation, a few techniques to manage time and patience. When I bake bread, it is not multitasking. I do one task at a time but I am interweaving my tasks in the available time.  Because baking is not my day job, it is clear to me that I need to focus on completing other work in the time gaps that baking allows.

Because I want to blog consistently, I have a similar process for blogging. I write my posts at roughly the same time each day for a short intense burst. Into the 23 hours beforehand, I weave ideation, design, development, research and reflection for the post around the work I have to do. Blogging is not my day job, I focus on my consulting and coaching work and the life I need to live in that time.

In my consulting practice, the time between work on engagements is used for one of two purposes:

  • developing new client or partner relationships; or
  • developing new product offerings.

Managing the investment of time in these two activities is essential to the long-term health of my practice. When you are busy it is hard to continue to invest in this work so you need to be good at weaving. When you are quiet, you need to sustain the investment and ensure you don’t become wasteful of the time available.

The important part of all these processes is using time ‘in between’ work to best value. That time may not always be work. I have a life. I also want to relax, stare out the window and wonder about things. I just allow for those as activities, enjoy them for what they are and never confuse them with working.

Realising the Potential of People

One experience in my career is consistently the most rewarding. That experience is helping someone to discover their potential.

Many people realise that they have the potential to challenge themselves, to learn and to develop new skills through their schooling years. Some people never meet a teacher who inspires them and do not receive support from parents, friends or other community members to extend themselves. The first time some people encounter a purposeful supportive and challenging learning environment is in the workplace.

I have met so many people who can describe the effect of the first manager who believed in their potential. Someone took an interest in their work and their capabilities and encouraged them to do more. Often this moment of transition came around their first promotion when they were picked over others because of untapped potential. With the encouragement of a supportive environment and the push to do more, these individuals can go on to discover extraordinary talents. I know people who took up their university studies midcareer and went on to do PhDs or into the heights of new occupations as a result. I know people who never took formal study, but became the smartest and wisest CEOs in the business through practical experience, understanding of people and a keen intelligence sharpened by life experience. A few people get there on their own. Most require challenge, support and encouragement to start the journey of self-improvement.

We can all play a role in helping others to realise their potential. Sometimes all it takes is a simple act of recognition of potential to spark people. At other times, we can play a role to show people a possibility and begin coaching them into action. Even realising a small amount of potential can transform a person’s outlook, experience and life. This is work we can do as parents, managers, peers and community members.

What small step can you take today to help someone see their potential?

The Art of Conversation – The Animated Middle

We know our positions. There’s no value in a stand-off. The value of conversation is the generative conversation. 

We have conversations every day. We aren’t very good at them. Too many of our conversations are determined by positions fixed before they begin. If 2017 highlights anything it is the need for richer and more generative conversations. 

I recently saw the phrase ‘the animated middle’. It was used by Poet Ann Lauterbach 

“The crucial job of artists is to find a way to release materials into the animated middle ground between subjects, and so to initiate the difficult but joyful process of human connection.”

When I saw that phrase it resonated deeply with me. The Art of Conversation is finding the animated middle ground and enhancing human connection. Great conversations aren’t always easy. Many are difficult and challenging for all involved. They generate new perspectives, new options and a new relationship between parties as they come to a better understanding and find shared ground in people’s purposes, concerns and circumstances. 

If our conversations aren’t doing this work, then we are just chatting. We are pushing information and positions at each other. Chatting can influence another to change their view but it is their action, not an outcome of co-creation by the two parties to a conversation. The other party to a chat is just as likely to dig in to their position or get the wrong impression. 

Seeing the work in the animated middle ground of Conversation as art also brings to the fore that we are engaged in collaborative co-creation. Something new is generated by the discussion. Nobody escapes from a real conversation with their perspective intact. Like art, some times what arises in that middle ground is difficult and provocative but essential. The more change we want from the conversation the greater the co-creation required. 

Our work and our civil society depends on better conversations. We need to explore the art of Conversation in Ann Lauterbach’s animated middle ground. 

Working Out Loud for Engineers

Working out loud has become a very popular change initiative in engineering organisations around the world. The practice of working out loud plays key roles to nudge the traditional perfectionistic expertise-oriented engineering culture in productive directions towards the agile, customer-centred, collaborative future of work.

Engineering is a rigorous discipline of expertise. It has to be. Mistakes and errors in a design can have dramatic, devastating and long term consequences for the business & its customers. For this reason, engineering expertise is highly valued. That expertise can focus down into very narrow domains of the design of engineering solutions. Solutions are heavily worked, pushed to perfection and at times gold-plated for safety. The demands and focus of this work can mean that attention shifts to the area of engineering expertise itself and less to the environments, systems and other contexts around the work.

As a result, engineering organisations can at times struggle with customer focus. Engineers understand the design far better than the customers. They know the materials, systems and technologies involved better than anyone else.

Engineers can also find collaboration difficult. If there is one expert on a particular solution in the organisation, why would there be any discussion around a design to that solution. Focus primarily on demanding engineering considerations, that expert may be less concerned about the input from sales, marketing or manufacturing into the consequences of design choices.

Working out loud is the practice of sharing work purposefully with relevant communities while the work is still in progress. Sharing ideas, drafts and other progress helps other to be more aware of your work, provide input to that work and to learn from the work that is going on around the organisation. Nudging a culture to be more open, more outcome oriented and more collaborative through the practice of working out loud can deliver significant benefits for individuals and the organisation.

Encouraging engineering teams to work out loud can contribute to nudging the culture in a number of constructive ways:

  • Do we really understand the problem? The business challenge may need engineers to deliver a solution but that doesn’t mean the problem is an engineering problem. Asking teams of engineers to work out loud as the define the problem to be solved can help them to gather inputs to better understand the outcomes needed, the constraints and other systemic issues through the input of the wider organisation or other stakeholders.
  • What ideas might we take into the design process? Many creative solutions are cross-disciplinary or even involve a complete reframing of the problem. Opening up the ideation can allow non-technical experts or experts from other areas to put forward ideas that might inspire a new direction of work. Innovative and effective solutions can be the result of new inspirations.
  • What other considerations matter? Narrating the process of the design and sharing the considerations that went into it opens up a discussion on other considerations that may be missed or might be relevant. Suggestions on things that the engineers might consider can come from anywhere in the organisations.  Some times it is those who know least who ask the best “emperor’s new clothes” questions.
  • Whose support do we need to put this design into practice? To the immense frustration of many engineers, their designs need the support of other stakeholders to be put into practice. Engaging those stakeholders throughout the process of the work through a constructive process of sharing work as it develops will help with the awareness and buy-in of stakeholders in the organisation.
  • How do we learn from implementation for our next work? Henry Petrovski’s To Forgive Design is a book that studies the lessons from major engineering failures. One of the key insights is that failure often happens when a new technology is pushed beyond limits that have not yet become obvious. The technology overcomes a previous limitation but its own limitations are not known yet. These kind of failures can be prevented if the engineers can stay close to the issues arising from the implementation of their work. For example, signs of stress or other unusual outcomes on an existing bridge may be a signal that a new longer bridge with that same design may have an undetected failure point.
  • How do we develop our own mastery? Teams that are rightly proud of their expertise should be seeking to develop a culture of ongoing improvement and gradual development of mastery. This learning culture requires people to seek feedback and coaching from others, to study the work of others and to be challenged by others to learn and work in new ways.

If your organisation can benefit from a more agile, customer-centred and collaborative work, then consider leveraging the practice of working out loud to help nudge those changes.

Chats, Conversations, Collaboration and a note on Communication

Three things have become obvious to me in 2016 and on reflection they offer insights into how we can think about the ongoing culture change and challenges of enterprise collaboration:

People Love Chat: The rise of Slack, Hipchat and a raft other chat tools, the passion for chatbots and the advent of Microsoft Teams all signal the value of chat communication solutions. These tools (and their integrations) appeal to our need for instant gratification, the demands of an agile workplace, our wish for connection in a mobile world and the need for a little entertainment in the ongoing pressures of work. Whether this way of working appeals to you or not, it is a rich pattern of human behaviour and we recognise it from the way we use consumer tools like iMessage, WhatsApp, Facebook messenger, Line, etc. The growth challenges of Twitter can be traced to chat behaviours shifting to more controlled community oriented solutions like group messaging or to more engaging solutions like Snapchat and Instagram.

People Hate Meetings More: Of all the blogposts I wrote in 2016, the ones that discussed changing meetings exploded. People hate email but they are prepared to live with the pain because email feels like process work, they are accustomed to the burdens or email pushes responsibility to others. People hate meetings and they really want to change them. (Makes me wonder if Sartre had a point about ‘hell is other people’) Email can be a way out of interacting with others because we don’t interact with other people, just formal rituals around their words and artefacts. Meetings do require interaction with the messiness of real people. For many organisations, meetings are the dominant form of conversation and collaboration. For too many meetings, no choices are made to explicitly managed the pattern or optimise its benefits for attendees.

The Untapped Value of Collaboration is Huge: Surprisingly few organisations with collaboration solutions have a strategy to realise value from new ways of working. Fewer still have resources that strategy to ensure that they have managers working to realise the productivity benefit and the transformation of work outcomes. Often the collaboration solution is implemented for an abstract capitalised noun or seen as a platform for enterprise communications objectives. Organisations have a huge opportunity to work more effectively when they explicitly engage in shaping the nature of collaborative work underway.

Human Behaviour

Changing the nature of work is hard. We love to focus on the technology as if it will transform the human behaviour. However, from all the work I’ve done and read on adoption, one thing is clear to me. Technology enables new patterns of work. Human behaviour and decisions shape what patterns get used and how in organisations. At times, human behaviour gets lost under the features and functionality of the technology and we forget to focus on the enduring patterns. Many times the implementation of technology is not asking people to adopt a new human behaviour, it is just asking them to switch to another deeply human pattern.  Let’s look at the insights above in that context.

Chat (Share Information): We walk through the halls of our activity based office spaces to get a coffee and we chat with our colleagues. We ask our work colleagues for a quick chat to resolve an issue. We make a phone call (average call length is now well under two minutes).  These are short interactions. They are an exchange of information. A chat is fast, incidental and pointed.  A chat is far more likely to be lighthearted than a more considered form of interaction. The accumulation of chats contribute to a deepening of relationships even if the content of the conversations are not particularly significant or useful because they act as acknowledgement, share context and develop trust and social capital.

Conversation (Shared Understanding): Often in our work places we need a conversation to get deeper in our understanding of an issue. We need to reconcile divergent information and divergent views of the situation. We may need to make a decision either together or alone but in a way that engages others that are impacted. Conversations take time.  They can stretch from an intense 10 minutes to a gruelling 10 hours or weeks and weeks of cumulative interactions. Conversations need us to work through a process of aligning purposes, concerns, context and actions (as Conolly and Rianoshek explain in the Communications Catalyst).

Collaboration (Shared Work): Our work is increasingly dependant on the work of others. We don’t work as an island turning inputs into outputs. We need to manage complex scenarios, dynamic processes, the interplay of our work with the goals and processes of others and we need to interact with others to discover, design, deliver or deploy our solutions. We do this work in an environment of a rapid flow of information, high levels of uncertainty and continuous change. Many organisations see collaboration as a long meeting with lots of people, debate and sticky notes. The need for the pattern of collaboration in our organisations is far more extensive. We may need to collaborate with our team, a project team, a group of stakeholders, the whole organisation or even people well beyond the organisation to achieve our objectives.

Sidebar: On the Thing We Call Communication (Shared Narrative)

Communication is a term we use a lot in business. It is embedded in business vernacular because most organisations have teams responsible for communication. However, it is less common that communication is a two-way exchange of information in this usage. Communication is the broadcast of information to audiences in the organisation through email, intranet or social channels.  The pattern of human interaction that best matches to communication is story telling. A narrator holds the attention of others usually for a while to recount some important information to the group in the form of a narrative. Stories can be told in as little as 30 seconds (think a TV ad) but usually we take 30 minutes to an hour (TV show) or 2-3 hours for a saga with lots of conflict and many phases of action (think a movie) When communication teams start to engage in two-way exchange in an organisation, the pattern of interaction tends to be a chat, a conversation or a collaboration.

Lessons For Meetings:

What is the point of your meetings? Is your meeting a chat, a conversation, a collaboration or communication?

One of the key meeting pain points is that we call one hour meetings for a chat. That’s about 59 minutes of time wasted. We also call meetings to narrate stories (usually with slides). Narration by slide deck is another time waster, particularly if we forget to make sure that the story has enough value, conflict or action to engage people’s attention. The audience sits passively and lacks the emotional engagement in the narrative to feel their time is being rewarded.

Meetings work as a place for conversation and collaboration when run to achieve those explicit purposes. Aligning the attendees, purpose and facilitation of a meeting to this goal is critical. In a busy working life, people expecting one pattern of interaction will not sit happily through another.  There are also other options that might work better, particularly if you are unsure of your purpose, looking to work out loud and you aren’t exactly sure who would value and add value being in the room. In these cases, there is probably more value working out loud in an enterprise social network, even if only to shape the work to be done in a later meeting.

Lessons On Choice & Adoption of Technology Tool:

IT and business executives focused on efficiency of effort and investment long for the one tool to rule them all. These demands often push tools to stretch across multiple patterns of human interaction. The complexity of features that result as tools endeavour to cover chat, collaboration, conversation and communication patterns can add to the adoption challenges for users. The nature of real social human interactions in relationships means that even if we choose one tool for each pattern, people will still mix their behaviour into other tools. If you get frustrated that people chat in your social network or hold long conversations in your chat channels, get over it and then help the users how to work in more effective ways.

Human behaviour also reminds us that we know how to switch between chats, conversations and collaboration. In every day parlance we even signal these changes to each other with “this needs further discussion” or “we should meet to work on this”. We happily switch tools when we move from phonecall to meeting to application. Instead of worrying about too many tools, let’s focus on realising the value in each pattern of work with the new tools available and encouraging a better match of pattern and tool.

To add to this we now see vendors increasing the diversity of their tools to match to these different patterns. If you’ve ever seen the infographics of all the brands of cloud marketing automation solutions, I think that’s where vendors are headed for productivity and collaboration solutions. This is not an era for one perfect solution. The competitive landscape is a raft of different solutions, that meet a single point use case to every use case under the sun.  Leading vendors like Microsoft will try to crowd out most of that space with offers that appeal to the enterprise IT buyer and offer some form of stack integration. It’s the marketing strategy of Nestle, Unilever and P&G of the 60s/70s. Take the shelf space. Smaller vendors will make their solution appeal to a niche.

The patterns of human behaviour aren’t going away. The technology doesn’t change them. What is important to organisations and users is to understand what patterns of human interaction are needed now, what patterns are desired for future strategy and how to nudge behaviour from one to the other to make work more effective. If a team depends on a high volume of chat to manage agile digital product development, turning that off won’t increase engagement or productivity. If a team needs to interact widely across the organisation with stakeholders and work out loud with uncertain stakeholders, then forcing a chat tool is not likely to deliver the required benefits for adoption.  If your digital team is working in a chat tool effectively but regarding as alien by the rest of the organisation, how can you help both parts of the organisation to communicate and collaborate more effectively. Work in your organisation, now and in the future, has its tempos and patterns and the tools need to align to those patterns.Not the other way around.

Lessons for Team Structure:

Harold Jarche recently published a blog post exploring three contexts for work of self-governing teams, inspired by his Personal Knowledge Mastery work and the insights of Valdis Krebs and Patti Anklam.  The discussion in Harold’s post of a Productivity Network, an Alignment Network and a Connectivity Network has a very close relationship to the human behavioural patterns Collaboration, Conversations and Chats.

We need to recognise that network connectivity, the transparency possible in networks and the have permanently changed the options for how teams manage collaboration, conversations and chats and offer new contexts for leadership and self-leadership. As discussed in my 2017 work roadmap, key organisational challenges are developing the models of team structure, management and organisation to be able to leverage this work.

Simon Terry provides consulting, advice, speaking and thought leadership to global clients through his own consulting practice, and as a Charter Member of Change Agents Worldwide, a network of progressive and passionate professionals, specializing in Future of Work technologies and practices.  The focus of Simon’s practice is assisting organizations to transform innovation, collaboration, learning and leadership. 

Tall Poppy Podcast with Tathra Street

I recently did a podcast with Tathra Street on making leadership safe for humans.  Tathra has an series of interviews on the idea of Human Centred Leadership. In our 30 minute conversation, we discussed my leadership lessons, how work is changing, the demands of digital culture, working out loud and more.

The discussion was great but sadly the audio quality did not hold up to the content of the discussion.

So You Want to be an MVP: Do the Work

Almost twelve months ago, I discovered the Microsoft Most Valuable Professional (MVP) Program when I found out that I had been nominated for the award. That nomination was a first step for Microsoft to widen the program to encompass people who worked to foster adoption of its products.  The MVP Program has been longstanding as a way to connect Microsoft with the traditional IT pros who make up its base of customers, developers and partners. After a year of experience of the MVP program, I wish I had known about it a lot earlier. The benefits to me and to the organisations with which I work from the program have been fantastic.  Most importantly of all, the MVP program has strengthened my connections to a community of incredibly smart, committed and professional practitioners who have shown me new and better ways to do what I do.

So let’s look at what a year of being a Microsoft MVP means. The MVP program is a recognition of contribution to the Microsoft community. Microsoft itself says:

“The Microsoft MVP Award gives us the unique opportunity to celebrate, honor and say thank you to top-notch technology experts who make outstanding contributions to their communities. These technology experts have an unstoppable urge to get their hands on new, exciting technologies and love to share their knowledge.”

The award which is for one-year term is a recognition of the quality and amount of work done and the value created by each individual for Microsoft, for its customers and for the individual’s own organisation. It lasts for a year because it is a reward for the work and that level of effort must be sustained and grow.

If we want to examine what it means to be a MVP we are going to have to dive into understanding and exploring the impact of that work.  To save you the challenge of listening to me talk about myself, I asked a fellow MVP, Amy Dolzine of EY if I could feature her work and efforts this year. Amy works in knowledge management for EY where she is a Global Awareness Advisor and Enterprise Social Engagement, Research and Awareness Lead where she is responsible for designing, managing and continuously improving global initiatives that increase the firm’s adoption of collaboration and communication tools such as Yammer and SharePoint. By enabling real time collaboration and sharing of expertise her work at EY enables client service teams to deliver better client outcomes and create increased revenue opportunities for the firm. Amy’s work at EY and her past experience with other organisations leading Yammer implementations also makes her a global expert in social collaboration and someone that people around the world look to for expertise and insights on how best to develop the maturity of collaboration in their organisations.

Sharing

I first met Amy through her active participation as a leader in the Yammer Customer Network, which is now the Microsoft Tech Community.  Amy demonstrates her leadership and passion in this environment, by actively sharing insights, asking questions, identifying bugs to be resolved and providing feedback to other community members and the product teams. I’ve been lucky to be a member of a number of communities this year where I have been able to leverage Amy’s practical insights. Having such a professional expert available to help you unravel challenges or support your ongoing work is invaluable.  If she is able to provide this support to others, I can only imagine the value that she is delivering to EY client service teams as they go about the important knowledge work of collaboration that is critical to the client service of EY teams.

The ongoing sharing of her expertise extends beyond the tens of thousands of members of these communities as well. Amy is also active in blogging and sharing her insights in social media. Her blogposts on Linkedin throughout the year have always been insightful reflections of the opportunities of collaboration and experience she has learned working in the EY environment and beyond.

Speaking

An MVP is expected to be out and about sharing their expertise at events in their communities and events that that Microsoft runs. These speaking engagements are always learning opportunities. They refine insights, help make new connections and provide opportunities to listen to and engage other practitioners in the field. Personal and organisation brands grow due to the quality of these presentations and I have watched Amy continue to promote the leadership of EY in the social collaboration space at many events during the year:

  • YouToo Social Media Conference Kent State University, April 2016: External social media conference in its 9th year. Amy was the first speaker ever on the topic of internal social. As a result of sharing her work, Amy was able to create recognition for EY as a leader in the space.  Importantly Amy helped a number of people at existing or future EY clients realize the value of working collaboratively and how it could help them make their companies more productive and engaged.
  • JBoye: Philadelphia, PA May 2016: EY is a member of the JBoye organisation’s networks. They have 2 conferences a year, one in Philadelphia, one in Arhus Denmark. Because of her status as MVP and reputation, JBoye asked Amy to speak at an event about enterprise social. Events aren’t just about speaking. At this conference Amy developed industry connections by meeting John Stepper, author of Working out Loud and Susan Hanley, the author of many books on Knowledge Management and SharePoint. Amy has gone on to introduce these thought leaders to others in her network. Developing connections in the industry and bringing together people is a key part of the MVP opportunity.
  • Microsoft Ignite Atlanta, GA September 2016:  I facilitated this panel of 5 leading MVPs. The panel was a “from the front lines” kind of presentation about how to roll out enterprise social and received an enthusiastic reception with many questions and excellent feedback. What the audience valued was Amy’s ability, along with the other panellists, to bring practical examples and real world experience to the often daunting and abstract challenges of collaboration.  Showcasing the value that a leading organisation like EY can do in this way and highlighting the ability of a professional like Amy to share this expertise reflects well on the firm.
  • DogFoodCon Columbus, OH October 2016: At DogFood Con Amy presented two presentations on the business value of enterprise social and the value of building knowledge communities. Again these presentations showcased EY as a leader in social collaboration and shared practical techniques to advance other organisations work in these areas.  Feedback on these presentations showed the continued development of Amy’s influence and her reputation as a leader in the space.
  • Microsoft MVP Summit Seattle, WA November 2016: MVP Summit is the highlight of the MVP year with a week long summit with in-depth presentations about Office 365, Yammer and SharePoint. For MVPs this is a chance to get deep into the product roadmaps for key products, to learn about initiatives to come and to connect with each other.  Amy also got the opportunity during this week to interact as a subject matter expert with the Yammer Product team as they ran a product hackathon.  Taking her frontline expertise and sharing it directly with the product teams to shape their future roadmap is a key opportunity for an MVP and puts them in a great position to assist their organisation to optimise Microsoft’s product implementations.

Learning

Being an MVP gives you unique exposure to the work of other MVPs and also the Microsoft product teams. Throughout the year on a weekly and monthly basis there have been updates from the product teams and others in Microsoft on the roadmaps and other opportunities being considered and tackled. MVPs get privileged access to these conversations under NDA in exchange for their contribution to Microsoft’s thinking.  It is a rich and valuable mutual learning experience with early warning and an ability to influence future product development highly valuable to Amy in her work.

The global community of MVPs learn from each other. Everyone in that network is looking to push the implementation of the technology to greater levels of effectiveness for their organisations. Amy gets rich connections and early insight into that work is an incredible learning opportunity and a platform for future collaboration opportunities as well.

I asked a few fellow MVPs what they had learned from working with Amy during the year. Their answers reflected my own perceptions and the respect with which MVPs are held in the Microsoft customer base:

“Amy is by far the most practical, value-focused strategist that I’ve seen in social collaboration. She has a gift for inspiring people with the vision and then moving them to roll up their sleeves and get to work realizing the benefits.” – Melanie Hohertz, Cargill

“Through Amy’s insightful and honest public contributions, I learned that EY is a leader in the emerging science of social collaboration. Not only have I gained a better understanding of Enterprise Social Networking and how it can help organizations through Amy’s efforts, I’ve also gained a great deal of respect towards EY as a company on the leading edge of modern business progress.” – Tom Kretzmer, Lubrizol

“Just a few moments of conversation with Amy showed me the heights my own organization could achieve through Enterprise Social Networking; continuing the conversation through this past year showed me that she is a leader to keep an eye on.” Becky Benishek, Crisis Prevention Institute

Personal Connection 

When you spend a year working alongside someone through communities and events, you develop a strong sense of their values, their approach to others and the way that they approach their work. We all know that these values and approaches are the bedrock of excellence in performance and ability to contribute to others. What comes across to me from my year working closely alongside Amy is her passion for making work and technology solutions better for the people in EY, her deep commitment and energy to making a difference and her generosity in creating, building relationships and helping others. This work is not without its frustrations. What I love about Amy is that she keeps these values front and centre as she tackles the challenges and the successes. Most organisations barely recognise that their people are making contributions to others in this way well beyond the narrow descriptions of their jobs and KPIs. I am pleased to know that EY is different and Amy is recognised for her passion, her contributions and her generosity.

I am incredibly lucky to have got the chance to know Amy better through the MVP program. Because of the work of Microsoft to celebrate her work and her ongoing efforts to share and help others, you get the chance to know her better too. If you’d like to become an MVP, the challenge is to think how you can make this kind of a contribution to others through your work.